Privacy Policy of White Dreams

This Privacy Policy describes how White Dreams di Benedetta Terzaghi, located at Via Petrarca 13, 22075 Lurate Caccivio (CO), Italy, (“we”, “us”, “our”), collects, uses, and protects personal data when you visit and interact with our website https://www.whitedreams.it.

1. Data Controller

The Data Controller is:
White Dreams di Benedetta Terzaghi
Via Petrarca 13, 22075 Lurate Caccivio (CO), Italy
📧 info@whitedreams.it

2. Types of Data Collected

We may collect the following personal data:

  • Identification and contact details (name, surname, email, phone number) via our contact form.

  • Email addresses for subscription to our newsletter.

  • Technical information such as IP address, browser type, and usage data collected through cookies and analytics tools.

3. Purposes of Processing

We process your data for the following purposes:

  • To respond to contact requests and inquiries.

  • To send newsletters and promotional communications (subject to your consent).

  • To analyze website traffic and improve our services.

  • For marketing and remarketing purposes, including via Google Analytics and Meta Pixel.

  • To comply with legal obligations, including tax and accounting requirements.

4. Legal Basis of Processing

  • Consent: for newsletters, marketing, and profiling cookies.

  • Contractual necessity: to respond to your inquiries.

  • Legal obligation: for data retention required by fiscal/accounting law.

  • Legitimate interest: for technical website operation and security.

5. Data Retention

Personal data are kept for the period necessary to fulfill the purposes outlined above and in any case no longer than:

  • 10 years, where required by tax and accounting obligations.

  • Until consent is withdrawn, for data processed based on consent.

6. Data Recipients

Your data may be shared with trusted third parties, such as:

  • Website hosting: WordPress

  • Email provider: Aruba

  • Newsletter/email marketing services

  • Analytics and advertising providers (Google Analytics, Meta/Facebook, YouTube, Google Maps)
    These providers act as Data Processors under GDPR.

7. Transfer of Data

Some data may be transferred outside the European Economic Area (EEA), in particular to the United States, via service providers (e.g., Google, Meta). Such transfers are carried out with appropriate safeguards (e.g., Standard Contractual Clauses).

8. Data Subject Rights

You may exercise the following rights at any time:

  • Right to access, rectify, or erase your data.

  • Right to restrict or object to processing.

  • Right to withdraw consent at any time (without affecting the lawfulness of prior processing).

  • Right to data portability.

  • Right to lodge a complaint with the Italian Data Protection Authority (Garante per la Protezione dei Dati Personali).

Requests should be sent to: info@whitedreams.it

9. Security

We adopt appropriate technical and organizational measures to protect personal data against unauthorized access, alteration, disclosure, or destruction.